Atlas Model Railroad Co. has announced the roll out of a new Price Lock program, effective through May 31, 2025, as a response to market uncertainty brought on by the rollout of U.S. tariffs.
“We know our partners are navigating a rapidly changing market. This decision is about providing them time, clarity, and trust,” said Jarrett Haedrich, Executive Chairman of Atlas, in a press release shared with Model Railroader. “All of our in-stock inventory — plus our most recent container arrivals subject to the new 20% tariff — will remain at current pricing through the end of May.”
Atlas believes that its Price Lock program will position them as a “stabilizing force” in the model railroading market during “an uncertain period.”
The company further stated that “this action is not intended to establish a long-term precedent on tariff-related pricing adjustments. Rather, it is a strategic, time-bound pause designed to support its customers through an unpredictable transition period.”
This program applies to in-stock N, HO, O, and Z scale products. After May 31, 2025, Atlas plans to reassess market conditions and adjust their catalog accordingly.
